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Looks like we found our new house wine

librottiglia-1

What do you get when you cross a  product design agency and a Italian winery?

 The answer: Librottiglia, a newly designed set of wines featuring short stories built into their labels.  The name is derived from the Italian translations of the words book (libro) and bottle (bottiglia).

librottiglia_02

The stories are printed on textured paper and are held closed by  a single piece of twine. The series kicks off with three stories, each conceptually assigned to its proper bottle.

librottiglia_03

Cheers!

via designboom

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