Published by Macmillan, 1995. First edition, first printing. Harcover, embossed boards. Small quarto. Illustrated throughout with color photographic portraits of people holding the Love sign. Near Fine in Near Fine dust jacket
“Bob Rosenheck was lovesick. So he headed west. And in a thrift store in California he found his destiny.
It’s hand-cut plywood, painted bright red and yellow, a dusty relic of the 60s. What started as a goof among friends – “Will you hold my LOVE sign?” – blossomed into a four-year mission to spread the word of LOVE. Rosenheck crisscrossed the country with the sign and his camera, capturing hundreds of pictures of everyday people. Then one day he ran into Joan Rivers, and the rest, as they say, is history”