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Just how bad is it in the publishing world? Not only has this week given us Black Wednesday but now we get this piece of marketing madness from Palgrave Macmillan.
Their target? Their own authors! Palgrave Macmillian send out the above to their authors offering them a “special discount” on their own books. Yes, act know and buy 25 or more copies of your own book and receive 55% off the list price.
Wouldn’t all this energy be better spent marketing your authors to world? And the way things are going, for many of the authors, if they wait long enough, they might be able pick up remaindered copies of their work for 75% or more off the list price.
Thanks to Gawker for the lead