Tag: Penguin

The New Pelican Has Landed

After a 30 year slumber Pelican Books has returned.  In its heyday it was an essential ingredient to a well-rounded view of the world. Coming from the mind of Allen Lane, who revolutionized the reading experience with the introduction of Penguin paperbacks, it provided affordable non-fiction to the masses: Costing no more than a packet of cigarettes, and aimed at the true lay reader, Pelicans combined intellectual authority with clear and accessible prose. As the first British publisher of intelligent non-fiction at a genuinely low price, Pelican became an informal university for generations of Britons. With books on economics and...

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