Hats off to best-selling author James Patterson for his full-page ad on the back of the New York Times Book Review. Being a former ad man Patterson knows the ropes and takes full advantage.Paterson raises a number of core questions facing our culture during these electronic times including this one:"The Federal Government has stepped in to save banks, and the automobile industry, but where are they on the important subject of books?"I hope someone shows up soon.
‘Paper Has a Great Future’
In this battle of electronic vs. paper paper wins easy :-)h/t Metafilter
Old Movies and Big Books
Hollywood loved books in the 1930's and 40's. Not only were many of the films adapted from books but books also played a pivotal role in promoting the films.Above is Alan Ladd with a well-designed, super-sized copy of The Great Gatsby. Ladd played Jay Gatsby in the 1949 film version.and here are a few more striking examples:Charles Farrell and Janet Gaynor promote High Society Blues, 1930Loretta Young, Alan Ladd-- And Now Tomorrow , 1944Jennifer Jones, Charles Boyer-- Cluny Brown,1946Toby Wing, actress in the 20's and 30'sAll images via Sergio Leemann's A Certain Cinema, an amazing repository featuring over 12,000 images.
Picking Up Girls at the Library: 1970’s style
Ready for this one?In the 1970's there was a gentleman named Eric Weber who was better known as the Pick-Up guru who produced a record based on his "best selling" books.Here's the shtick:PICKING UP GIRLS MADE EASY will teach you a whole new system for picking up girls -- a system that is so complete and so absolutely foolproof you'll soon be picking up girls automatically!!! Absolutely everything is spelled out for you... Picking up girls can be as easy as opening a beer! And the more you listen to the album, the better you'll get. It's INCREDIBLE!"The album features...
Romeo and Juliet for the Smartphone Set
This visual is part of a new ad from AT&T.The accompanying text: Classic Literature, Reimagined For The Smartphone Era Forget star-crossed lovers joining one another in death ... being restricted to one form of communication is a REAL tragedy. AT&T's network lets you talk and surf at the same time on your Smartphone, so you'll know what's going on in the world, what's cracking with your friends, or what's happening in fair Verona.Here are two others in the AT&T Talk & Surf campaign - Kafka and Wilde: