Noted advertising agency Leo Burnett enlisted the magic of paper artist Helen Musselwhite to help with an ad campaign to promote reading and awareness of the natural world for McDonalds in the UK. Musselwhite created a stunning pair of intricately carved ''Happy Meal" boxes! For the reading box McDonalds partnered with DK Publishing and actually put a book inside the 'Happy Meal" box. h/t DesignTAXI
Roald Dahl Papercuts
MatildaHere is paper artist Jayme McGowan at work illustrating her favorite Roald Dahl books.Why Dahl?:I wanted to do a series of pieces based on favorite books from my childhood, choosing just one author to narrow the theme. I picked books that I would enjoy re-reading now, as an adult, and Roald Dahl was the natural choice. I’ve always loved his dark humor, and the images his writing creates in my mind are so vivid — I knew they’d be fun to illustrate. Picking just five was tough, but I settled on Matilda, Charlie and the Chocolate Factory,Fantastic Mr. Fox, The BFG and, of course, James and the Giant...
Horrorgami
The ShiningWhat do you get when you mix a paper artist with a love of horror films?Yep, you guessed - it is Horrorgami; haunted houses created with a single sheet of paper.Marc Hagan-Guirey has created "13 original kirigami buildings based on infamous haunted locations from cult movies." Of course, each piece is produced in a limited edition of 13.Here is the house from and the Horrorgami of the The Amityville Horror:The MacNeill Residence from The ExorcistGhostbustersHere is a video of Hagan-Guirey talking HorrorgamiMore at Hagan-Guirey's website Paper Dandy
The Miniature World of Yusuke Oono
2012 was the first year of the You Fab awards; a contest honoring the best in laser cutter design ideas from around the world. Japanese designer Yusuke Oono took home an award for this little gem, a small book that opens into a 3D journey in the round.On winning the award Oono said:I am so thrilled to have been selected as the winner of the Free Fab category for You Fab 2012. I like finding new ways to express dimension, and it occurred to me to create this palm-sized book that opens out to form a 3D world. I hope that everyone who opens...
Book Art from a Bookseller
It was Christmas season 2010 and senior bookseller Justin Rowe was in the process of trying to figure out what to do for a holiday window display at the Cambridge University Press Bookshop when his wife whipped out an old food magazine that had a recipe with a papercut background.The seed was planted and Rowe got to work. He created 3 book sculptures for the window display.The result was "pretty amazing" says Rowe. "Suddenly I’d look out of the window and there'd be eight people crowded round it. That was quite odd. Then I did it again last year, and...